b'Industry News ( Continued from page 32)RCMA and ECA Partner to Cool down North Philadelphiaon these homes reduces the cooling load and extends thethe manufacturers of asphaltic and solar reflective roof service life of the roofs. coatings and the suppliers of materials, equipment, Roof coatings are designed for protecting andand services to the industry. RCMA has more than 70 extending the useful service life of roof assemblies formembers who manufacture or supply roof coating products, new construction and more commonly, existing roofand maintain industry expertise in building codes and coverings. Reflective roof coatings extend the life ofstandards, technical research, and end-user education. the roof by reducing heat transfer into the building,RCMAs members strive to advance the roof coatings decreasing thermal shock (thermal expansion andindustry through technological development and improved contraction of the roof membrane), and helping toscientific knowledge of their products capabilities. For mitigate leaks. more information on RCMA activities, programs, and Roof coatings reflect visible light as well as infraredinitiatives, please visit us at www.roofcoatings.org.and ultraviolet radiation, causing roof surfaceAbout ECAtemperature to drop by up to 55F and decreasing theECA is a tri-state area (PA, NJ, DE) leader in energy amount of heat transferred into a building on hot days.efficiency retrofits for existing residential properties, along Lower roof temperatures in turn help to reduce coolingwith small multi-family / commercial properties. Since its costs for buildings with air conditioning units andfounding in 1984, ECA has weatherized 45,000 homes; reduce interior temperatures and relative humidity inrepaired or replaced 50,000 heating systems; provided buildings with or without cooling units. water conservation services to 37,000 homes, and prevented A building owner can experience an energy savingsover 75,000 tons of carbon emissions. ECA has trained (kWh) of up to 15% after using a reflective roof coating,over 3,600 new energy professionals in its IREC accredited, according to information from the U.S. EPA ENERGYLEED Gold Knight Training Center. ECA is a nonprofit STAR Program. When reflective roof coatings are usedorganization registered to the ISO 9001: 2008 Quality on a significant portion of a citys roofs, they will alsoManagement Standard.reduce the urban heat island effect, essentially coolingContact:the entire city. Laura DwuletSeveral RCMA roof coatings manufacturer andGeneral Managersupplier members have donated their products for use inRoof Coatings Manufacturers Associationthis project, or volunteered their time to apply coatings202-207-1119to a block of low income row homes on West Seltzerldwulet@kellencompany.comStreet. The RCMA is partnering with ECA on this project as part of its biennial industry conference, theLiz RobinsonInternational Roof Coatings Conference, taking place inExecutive DirectorPhiladelphia on July 18-21. Energy Coordinating AgencyAbout RCMA 215-609-1033RCMA is the national trade association representinglizr@ecasavesenergy.orgwww.mrca.orgMidwest Roofer 33'